Like every other niche, the importance of an app in a real estate business can’t be ignored. With the recent advancements in technology, the realtors are looking to shift their focus towards mobile app development to gain steady momentum in the niche. Despite technology being on the verge, only one-fourth of the realtors use real estate applications to digitize their business. If they had known the benefits, they would take no time in creating their app that makes the business easy.
Yes, it’s true! A real estate app benefits business in multiple ways besides making the buying and selling easy. Gradually the time is now ending, where the customer has to visit the office and inquire about the property. In modern times, people love the idea of browsing their favorite homes while sitting on the couch. They are attracted to the business who provide them this benefit.
So still if you haven’t digitized your business with a real estate app, consider these five important reasons to switch to an app now.
1. An App Will Make you Ahead in the Competition
In an era where your competitors are still struggling to draw customers to their website, you can level up the game with an astounding app. If your app is bringing people closer to their dreams then you’ll become first in the list whenever they need a property. Because these days people love to tap, swipe and enter to reach their desired goal. It’s essential that your app should serve the desired purpose seamlessly. For example, if buyers look for condos, lofts or luxury apartments, the app should easily allow them to shop. If you already have a real estate app then congratulations you’re leading the game but if you don’t have an app then it’s high time you should start considering.
2. Extended Version of the Website
All businesses have some specific office hours and the chat agents don’t stay active every time on the web. According to research, 70% of the customers use mobiles to explore their interest and browse their favorite things. An app for your real estate business enhance the customer support services and makes you available every time. Even when you’re sleeping, your app can help customers to glean real-time information about the properties, the chat agents online can help your customers in decision making. If they are specifically looking for lofts for sale, your app can entice them with the photos and best-selling features of the homes, lofts or condos.
3. A Good Source of Marketing
Everybody has a website but only a few have the business app. So, having a mobile app gives a competitive edge over competitors. In addition, it’s also a great source of marketing. Because when you have an app you become word of mouth for your customers. You can avail the social media forums like Twitter, Facebook, Instagram and Pinterest to market your app. Through push notifications, you can keep your customers updated about the latest features and remind them about the best features to pique their interest in your app.
4. GPS makes it Better
Global positioning system helps the users to track the property on the go. So, if your app has this feature then you’re already on top of the game. It will also help real estate agents to tag the properties in a specific location. It results in user convenience and also helps marketers to generate revenue with the app.
5. Instant Feedback
If you have a real estate mobile app you can easily collate feedback from your clients. For example, if they don’t like a certain property or have an additional requirement, they can fast-forward report you on the app. On the other hand, if the agent wants to communicate directly with the customer or vice versa, then they can easily break the ice and start the conversation.
An app for the real estate business benefits in a number of ways. People are using apps instead of real estate agents to draw the perfect deal. So, instead of hiring an agent and making him understand your requirements, it’s better to invest in an app. That will give you too much of the features in a minimal budget.